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» Miscellaneous Essays and Papers
Advertisers Take Us For Spend-
<view this essay>.... and radio, as well as direct response, sales promotion, and other communications vehicles in the course of a single campaign. From its unsophisticated beginnings in ancient times, advertising has flourished into a worldwide industry. In the U.S. alone in the early 1990s, about $138 billion was spent in a single year on advertising to influence the purchase of products and services.
Advertising falls into two main categories: consumer advertising, directed to the ultimate purchaser, and trade (or business-to-business) advertising, in which the appeal is made to business users through trade journals and other media.
Both consumer and trade advertising employ .....
Number of words: 1228 | Number of pages: 5 |
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Security, Commerce And The Int
<view this essay>.... how can the security of the customer be protected? How can an internet user be sure that their details ~ personal information, address, credit card no.’s , etc. ~ will not be “snatched” by persons unknown? How can the person be sure that their absence from home is not being inadvertently advertised on the net? How can the home banker be sure that their financial status remains confidential?
In this essay, I will be examining some of the above issues, and attempting to show that ‘security weaknesses’ do represent a barrier to commerce on the net; but I will also evaluate some of the measures currently available to strengthen se .....
Number of words: 1053 | Number of pages: 4 |
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Constructing Indentity In The
<view this essay>.... Moreover, we can talk, chat, or send instant messages to the other people so we can learn more about the culture of different races, religions, and nationalities on the world. By Internet we can get as much information as we want. However, not all of the information that we get from the web page or other people is real or credential because people can put incorrect things on it. Therefore, we will take the risk of getting the fake or false information.
The technology of Internet also help us understanding other cultures. By logging on the internet, or chatting with the others we learn more about the different cultures from one place to anther. However, t .....
Number of words: 660 | Number of pages: 3 |
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English Gcse Media Essay
<view this essay>.... showing him as an adventurous and carefree person who wears ‘Old Spice, White Water’. So this campaign is obviously aimed at businessmen who see them selves as adventurous and care free.
Another advertisement I have chosen to study that reinforces the male stereotype is an advertisement for an eau de toilette by ‘Givenchy’. This advertisement reinforces the male stereotype by showing a man in a space suit in outer space looking up beyond infinity. So as space men are looked upon as top class people who have achieved many peoples ambition to look down on the world this what he is portrayed as in the advertisement. The two advertisement .....
Number of words: 758 | Number of pages: 3 |
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American People
<view this essay>.... a lot of similarities, there were also a lot of differences.
First of all, the information that I had before I come to the United States made me comfortable. It made in my mind a dream land called America. I got my information from TV movies, newspapers, and from my friends. The first thing I heard about was from my friend who had lived here for years. He told me that the United States is unbelievable life. The time here goes so fast and you will enjoy your life without feeling homesick and he give me a great impression of and how they are helpful and always friendly. Also he tells me about the safety in his state and how you can have fun any time you want .....
Number of words: 701 | Number of pages: 3 |
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Plato's Symposium: The First Three
<view this essay>.... was effective in one manner: the techniques which he used drew in the audience well. He began his speech with a “hook,” on the origins of love; a writing device used in most essays today. It seemed to me that Phaedras was experienced at giving speeches more to the masses than to other philosophers due to the fact that his logic was quite flawed at times, but the delivery was quite good, save for a few mistakes that were probably due to his nervous state. He used multiple examples to help justify his point, yet never gave very helpful ones to prove his point. Because of this, he didn’t have very much to say correctly about society in general, consider .....
Number of words: 630 | Number of pages: 3 |
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Model Train Building And Compu
<view this essay>.... market there are numerous different packages of software that enable hobbyist in the “challenge” of real yard operations on a smaller scale. These programs allow the person to move loads between depots and keep track of your revenues. They allow simulations of operational switches between tracks, multiple train operation, coupling/uncoupling of railcars. But the greatest benefit that they bring is allowing the person to design a layout using an electronic template and ensuring that all measurements in the layout will work before a single piece of track is laid. Many of these software programs even play off on the hype of using a computer for design in the .....
Number of words: 863 | Number of pages: 4 |
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Communication Today
<view this essay>.... constructing these meanings. We hope in this process, that presenting something to other individuals that we are getting our ideas across precisely. We would hope that through this process the receiver would be able to translate our messages into ideas. Unfortunately there are a lot of barriers to this process. I will be discussing four different topics, verbal & nonverbal communication, perception, listening, and self-disclosure. Through the presentation of these topics, I will demonstrate several ways in which we can communicate among ourselves more effectively. This paper will demonstrate how we can become more effective as communicators, and to .....
Number of words: 2327 | Number of pages: 9 |
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